Go Green Go Paperless

Go Green Go Paperless, straight to the point, self explanatory and timely.  The benefits of Going Green have typically focused on the saving of the environment which in itself is a great cause.  We see more than saving the environment.  We see a unique opportunity for real estate professionals to take the lead and market themselves as being leaders in community by embracing green paperless technologies.  Today’s consumer seeks out businesses and services that are environmentally friendly.  MLSs, Associations, brokerages and agents should take the lead to promote themselves as being Green to meet the consumers requirements. 

Another benefit of Going Green and Paperless is the savings that can be experienced by adopting paperless technologies in real estate offices.  Not only can a brokerage market themselves as being Green, they can also experience tremendous cost savings by implementing paperless technologies. 

We have released a Go Green Go Paperless website (gggp.com) to provide different resources to raise the awareness of the real estate community of the unique marketing opportunities that exist and the benefits of adopting green paperless technologies.

One example of the resources available within the gggp.com site is the paperless saving calculator.   The calculator consists of a series of questions such as the average number of transactions in an office, number of pages in each transaction, staff time looking for documents, etc.  After completing the questions the calculator provides and estimate of the potential savings that can be experienced if green paperless technologies are implemented within the office. 

We are very interested in  hearing the experiences that people encounter as they Go Green.  There are many success stories to be heard and would be useful to those who are sitting on the fence contemplating their next move.

As we continue this blog we want to start a conversation discussing the different aspects and benefits of Going Green along with the experiences of those who are in the process of going green or who have already made the move.

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